In real estate, it is all about, “Location, Location, Location!” And when that beautiful location, La Quinta, CA, is near a music mecca such as Coachella, the “Gem of the Desert” becomes a destination and temporary home for festival frolickers.
Located in the Coachella Valley in Southern California, La Quinta is less than 6 miles from Coachella, California, home to one of the premier music festivals in the world.
For two weeks each April, Coachella becomes the music mecca of the world- an event that young and old alike flock to. Whether music lovers or not, people come to Coachella to have an experience, which for many, is a once in a lifetime chance to feel like a celebrity, or if funds allow, dare I say, royalty?
Coachella is one of the few events where celebrities hob knob with average, everyday people and share in their love of music, art and unique experiences. It’s an experience people are willing to pay top dollar for. A premier music event requires premier accommodations, and that is where short term rental property comes into play.
Imagine investing in a short-term rental property, one perfect for the burgeoning Airbnb and home sharing business. In 2017, Beyoncé paid $50,000 for a week stay at a private estate during the event. Coachella is indeed an event that can potentially pay off one year’s worth of mortgage payments with a mere week or two of rentals.
In addition to being home to this unique music festival (as well as the newer ones at the same site such as “Stagecoach” and “Desert Trip”), one should not forget that La Quinta is also home to the world famous ”PGA West”, as well as twenty other premier golf courses. La Quinta also boasts one of the top golf destinations in the form of it’s “La Quinta Resort and Club” and The PGA Tour Qualifying Schools also calls La Quinta home.
La Quinta, California has been growing at a staggering rate, and continued growth is forecast far into the future. Don’t just invest in a property; invest in a DESTINATION.